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  • Digital Customer Experience Management

    30 January 2017
    Horváth & Partners, Member Firm (Germany)

    The world is changing – and with it, our needs and demands. In the digital age, customers mainly expect transparency, simple processes and close dialog. So far, so challenging for companies. But the world being in a state of change also offers decision-makers unprecedented opportunities to gain high-profile customers over the long term and improve a company’s own sales performance. The doorway to this world is known as digital customer experience management.

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