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  • Digital Sales Forecast

    23 January 2017
    Horváth & Partners, Member Firm (Germany)

    Evaluate results, prepare projections, develop strategies – we are very familiar with these processes when it comes to small amounts of data. But we quickly hit our limits when processing large, complex volumes of data. Thanks to digitization, increasingly massive amounts of data – big data – are available. To exploit the information potential therein, entirely new approaches to forecasting are needed – especially in sales.

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